Summary
Vogue Business launched in 2019 as a free digital publication to attract and to build brand loyalty offering a global perspective on the fashion industry. Vogue Business's strategy was to eventually move to a subscription business model to be the main source of revenue.
I worked with the Vogue Business team to work on their Subscriber marketing website to drive new subscriptions for both existing and new users. I worked closely with Head of product and their development team to deliver a fully responsive site.
