Hello - I'm a digital product designer with 20 years of varied design experience. I started my design career at WGSN as a digital designer, before managing their in-house design team for a number of years, I become the company's UI Designer. I then moved into the freelance game in 2016 as a product designer. Since then, I've been fortunate enough to work with some fantastic people and cross-functional teams within several renowned companies and best-in-class brands, with my work being consumed by millions globally.

I've contributed to deliver lasting experiences working with product teams and editorial at The Financial Times, BBC News, Condé Nast, Condé Nast Traveler, Architectural Digest, Vogue and WGSN. Having worked across fashion, trend forecasting, news, b2b, e-comm, big data, public service and travel industries - my happy place nowadays, is providing positive experiences for the public.

From start-ups to releasing new products or features with established brands, or implementing design systems or improving daily work flow, I'm able to effortlessly fit within teams and be a hands-on designer. My sweet spot is equal measures of technical and creative input.

Being a product designer is not about constantly shipping perfectly polished experiences. It's about progress - building and improving upon what's already there, or getting an MVP to market on time. I'd therefore prefer to not just show polished screens on a couple of projects - but rather show depth and variation of projects I've been involved in.

Read More

Work mostly ordered chronologically

Available

The Financial Times

BBC

Condé Nast

WGSN